TOMTOM DIGITAL COCKPIT PARTNER

Amazon Alexa and TomTom

TomTom Digital Cockpit offers drivers voice-activated convenience through Amazon Alexa.

Car owners with TomTom Digital Cockpit now enjoy all the perks of voice AI while they drive.


Now a common sight in homes around the world, Alexa, Amazon’s voice AI, simplifies everyday tasks and takes the effort out of organization. Through automatic speech recognition and natural language processing, it’s also able to interact with other smart devices – offering more intuitive ways of connecting online and with surrounding tech.

And now that convenience has made its way into a wide range of vehicles, from standard cars to top-of-the-line models, thanks to the collaborative efforts of Amazon and TomTom.

Alexa, let’s drive

Through simple voice commands, Alexa sets alarms, prepares grocery and to-do lists, plays music and podcasts, and provides news updates in real time.

All these handy features are now available to drivers. TomTom Digital Cockpit integrates Alexa Auto, the automotive version of Amazon’s voice AI, directly into the vehicle. This arms drivers with the voice service capabilities they’re familiar with, plus a hands-free way of accessing the car’s functions. With Alexa doing more, drivers are free to focus on the road – making journeys safer and driving simpler.

Just say the word

Alexa Auto and TomTom Digital Cockpit are tailored for in-car use. This means that every detail is designed with the driver in mind – resulting in a voice AI that fine-tunes every moment from taking off to pulling up. Through a few phrases, drivers and passengers are able to make plans, access entertainment, get traffic updates and control in-car functions.

And the more Alexa is used, the more seamless this experience gets, as it's constantly adapting to speech patterns and personal preferences. Plus, regular updates keep Alexa learning, equipping it with new skills and useful abilities.

Two companies, one voice

This integration is the outcome of two years of collaboration. By giving TomTom access to the Alexa Auto SDK, Amazon makes it possible for carmakers to redefine how their customers interact with their vehicles – allowing them to navigate through our Digital Cockpit's customizable ecosystem of apps, services and driving functions in a more intuitive way.

Equipped with Alexa, TomTom Digital Cockpit offers more than voice control – it’s evolved what’s possible on the road. Automotive-specific voice AI gives drivers newfound capabilities, transforming every trip into an opportunity to do more, get ahead and take time back.

TomTom Digital Cockpit makes it easy for automakers and Tier 1s to integrate the Amazon Alexa Auto SDK into their in-car software platforms.


Christian Mentz
Director, Alexa Automotive International

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