Data privacy is complex. For many, it seems it’s intentionally convoluted to understand. For every website we visit or app we download, we see the same question popping up on our screens: will you allow your data to be shared? But what does it actually mean? And what does it mean at TomTom?

Earlier this month, TomTom rolled out a bunch of new features for its specialist subscription-based navigation app, TomTom GO Navigation. These features will see the app become more useful to truckers and delivery drivers. But why are the special features so important to truckers? We spoke to some to find out.

The incremental introduction of vehicle safety technologies has had a dramatic and positive impact on road safety. However, in recent years, progress has stalled. We’re no longer reducing road fatalities at the rate we once were. Something needs to be done and location-based tech is offering one possible solution.

TomTom has been at the forefront of digital mapping and navigation since it entered the market over 30 years ago. The company’s mapping solutions have powered some of the world’s biggest and most-loved applications. Now, companies and developers can access the same market-leading turn-by-turn navigation with TomTom’s new Navigation SDK for Mobile.

Today, on Global Accessibility Awareness Day, TomTom is rolling out a new feature in its free navigation app designed to make navigating while driving a whole lot easier for people who are deaf or hard of hearing.

Navigation apps are filled with options. We can change orientation, zoom level, use audible alerts and more, but what is there for deaf drivers? According to the WHO's projections, there will be close to 700 million individuals that will need hearing rehabilitation due to severe loss of hearing by 2050. Such numbers suggest we need deaf-friendly navigation.

From July 2022, all new vehicles brought to market in the EU must be equipped with an Intelligent Speed Assistance (ISA) system. For vehicles to pass type approval, they must reference speed limit data from both cameras and digital maps. Although this presents a challenge for carmakers, thankfully there are plenty of solutions available.

TomTom’s driving companion app, AmiGO, is constantly evolving, and the company is continually working on new features suggested by the community. One of the latest to be rolled out to the app is vehicle personalization. It helps you get to your destination faster with personalized searches.

On September 30, we hosted a webinar dedicated to unboxing the technology behind estimated time of arrival, commonly known as ETAs. Read on to find out about the key topics we covered!

Have you ever struggled to find the way to your friend's house? It’s dark and all the roads look different to how they did during the day and you can't remember their exact address to put into your sat nav.

Because the needs of location-powered apps are so varied and diverse, the goal of this new article series is to unbox the products, services, and information which are all built on and powered by our Map Data at TomTom. This series is applicable to anyone in the location services space who is looking to place key mapping services behind their product, with the idea being to inspire you to build bigger and better solutions to the world’s mobility challenges.

Knowing about traffic flow and density is important to on-demand platforms, but it’s just one ingredient of a full mapping suite. Successful applications in this space take advantage of traffic data alongside many other mapping features to ensure the best possible experience for users.

Alongside drivetrain electrification there’s another trend growing in the car world: screens. In cars of the future, there will be more display real-estate on the dashboard than ever before. But what are we supposed to do with all that display space? More importantly, how do we use these screens to improve how we inform the driver, without overwhelming them to the point of distraction?

Speed is a critical factor when it comes to road accidents and road safety. Governments are moving quickly to improve road safety across Europe, and globally, by implementing legislation requiring all new vehicles to be fitted with Intelligent Speed Assistant (ISA) technology. In Europe, ISA will be mandatory for type approval for all new cars starting July 2022.

We rarely pause to think about how navigation apps in our cars and phones find the best route and travel time to our destination. Routing has become so ubiquitous in modern life that we don’t even think about it. Despite expecting the highest levels of accuracy, we never really “look under the hood” to appreciate the complexity of the algorithms that make it possible.

We rely on estimated times of arrival (ETAs) now more than ever. Whether we’re waiting on a package, food delivery or taxi ride, an accurate ETA is essential. The problem with ETAs is that they are hard to calculate accurately – and this can lead to both dissatisfied customers and disgruntled drivers. So, how can this be solved?