Mapping success: Inside TomTom’s Enterprise growth with Cindy Clark-Scott
Mehdi Comeau·Oct 29, 2025
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The potential of next-generation maps is huge for the enterprise market. Yet it hasn’t been fully tapped. Cindy Clark-Scott is changing that, stepping into TomTom as a strategic sales leader who is well versed in connecting customers to high-value solutions. With decades of sales experience in tech and the geolocation industry, we talked to Cindy to hear her story and find out how she’s now growing the enterprise business at TomTom.
Cindy’s childhood years played a big role in her career today, but not in such a direct way. “I grew up immersed in a family of lawyers,” she shares. “I absorbed the nuances of argument formation and trial preparation. Naturally, I envisioned myself following in my family’s footsteps as a trial lawyer.” But as often happens, life inspired a different direction. “I discovered a newfound enjoyment in sales while working various retail jobs in my teenage years.” These first sparks led Cindy to join a tech startup called JNI Corp. “My curiosity for technology blossomed as I engaged with customers,” she says. “After a couple of years, I persuaded leadership to have me join the sales team. This was 1999. The decision changed everything — within my first year, I achieved 325% of my sales quota.” That’s when Cindy knew she’d found her true calling. The dynamic world of technology and sales was perfect for her. The instincts of a trial lawyer, able to spot what matters and craft a compelling why, aligned with her knack for connecting the right people with the right opportunities.Charting the path to maps
Cindy spent the next two decades mastering technology sales across companies like SAN Valley Systems, Neterion and Brocade, specializing in data center and hardware solutions. “I thrived in this niche,” she says, “but eventually felt the need to pivot into software.” Joining Virtana, she specialized in observability software before being recruited by Mapbox. “The opportunity to leverage my sales skills in a new technology space intrigued me, particularly in selling maps and navigation solutions — an area I rely on daily,” she says. Cindy excelled during her time at Mapbox. But culture matters, and she didn’t feel the fit was right. That’s when she sent her application to TomTom. “I was intrigued by TomTom’s reputation for robust tech, positive culture and reliable products — and the prospect of joining a team that not only shares my passion for location solutions but also embodies the values I hold dear in a workplace.” The team at TomTom was equally excited to bring her on board.Driving Enterprise growth at TomTom
As a Strategic Sales Manager in TomTom’s Enterprise team, Cindy focuses on driving growth and building relationships with major accounts across the US. “My role centers on prospecting, identifying and closing new customers,” she explains. “It involves researching and understanding the unique needs of each potential client. I’m proactive, focusing on quality relationships and tailored solutions that meet each client’s specific requirements.”Cindy’s personalized approach is important as TomTom continues to transform the mapping landscape. “Enterprises are increasingly recognizing the value of location intelligence, with expanding use cases and AI adoption,” she says. TomTom tech like Orbis Maps sets it apart in the industry and Cindy is a conduit to new opportunities. “I’m thrilled to tap into these advancements, delivering high-quality mapping solutions that meet the diverse needs of enterprise customers,” she says.
“Cindy Clark-Scott
Strategic Sales Manager, TomTom
Standing out in a competitive market
The US remains one of the most competitive markets for location technology, which creates the perfect environment for Cindy to make her impact. “TomTom's strategic shift is positioning us to win new opportunities and meet the evolving needs of enterprises,” she says.
“By focusing on innovation and strengthening our industry leadership, we are not only improving the quality and accuracy of our offerings but also building trust with clients and partners,” she continues. “TomTom is differentiating itself in a crowded marketplace, showcasing the reliability and sophistication that customers demand.” With Cindy’s help, TomTom is strengthening its reputation as a go-to provider for businesses looking to leverage location data effectively. Through strong relationships and a commitment to excellence, “we are positioned to seize new opportunities and lead the way,” Cindy says.A culture of continued growth
So, what does the future hold for Cindy? “I envision myself continuing to grow within TomTom and taking on more leadership responsibilities,” she says. But success for Cindy is more than traditional milestones. “My goal is to not only excel in driving sales and expanding our customer base, but also to mentor and support newer sellers within the organization.” She believes that fostering a collaborative and empowering environment is crucial. “I’m eager to contribute to this culture.” Lucky for her, that’s just the kind of environment she’s found at TomTom. “While I'm still new here, the culture fosters a spirit of teamwork, where employees are encouraged to support each other, collaborate across departments and work together. I feel welcomed into this community of TomTom’ers.”Are you curious to see where Cindy’s journey at TomTom leads? Follow her. Or better yet, join her.
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