Geospatial insights for marketing with an impact.
When organizations want to know more about their best prospects and customers, and the best ways to reach them, they turn to Claritas. The company offers a full suite of data-driven intelligence solutions to help clients improve marketing effectiveness and increase sales.
The engine that powers these solutions is the Claritas Identity Graph: a proprietary data set encompassing over 255 million consumers across 10,000+ demographic and behavioral insights. It brings together more than 5 billion unique data points to shape in-depth profiles of different customers, empowering companies to know more about their audiences and the most effective ways to engage with them.
Claritas has built a reputation for offering the most accurate and in-depth data of its kind in the industry. Its clients trust it to deliver the best in marketing intelligence – and that’s why Claritas turns to TomTom for its geospatial data.