Hala Zeine

Hala Zeine

Hala Zeine serves on TomTom’s Supervisory Board since 13 October 2020. Her current term runs until 2024.
Hala is Chief Product Officer at Celonis, the market leader in AI-enhanced process mining and process excellence, since September 2019. She also serves as a member of the board of advisors at Holtzbrinck Publishing Group since July 2020.


Prior to Celonis, Hala spent 19 years with SAP, where she held various leadership positions, including President of Digital Supply Chain.

Hala is a German national. She holds a bachelor's degree of Applied Sciences, Marketing, from Bentley University, Massachusetts.