TomTom GO 740 LIVE Now Available in the U.S.

Apr 01 2009

TomTom GO 740 LIVE Now Available in the U.S.

TomTom’s first connected portable navigation device featuring-Real-Time Traffic and exclusive IQ Routes™ Technology

Concord, MA - April 1, 2009 - TomTom, the world’s leading navigation solutions provider, today announces the availability of its first connected device, the TomTom GO 740 LIVE. The TomTom GO 740 LIVE provides the industry’s best routing and helps drivers take control of their daily drive via automatic delivery of helpful features including: real-time traffic information, TomTom Fuel Price Service, Local Search powered by Google, TomTom Weather and QuickGPSfix. The TomTom GO 740 LIVE recommended retail price is $399.95 which includes three months of LIVE Services.

Optimal Routing
The TomTom GO 740 LIVE device enables users to always drive the smartest and most efficient routes, whenever or wherever they go. The device comes pre-loaded with TomTom’s exclusive IQ RoutesTM Technology, which now incorporates historical speed profile data for both day of week and time of day to calculate the fastest route available based on when the user is actually driving to their destination. IQ Routes Technology is based on anonymous speed profiles gathered over the years by millions of participating TomTom users, and takes into account the real-world factors that influence the speed that drivers can actually expect to travel en route to their destination, such as historical traffic patterns, traffic lights, rotaries, school bus routes, and steeply-sloped roads.

Wireless Real-Time Traffic Feeds
In addition to TomTom’s embedded IQ Routes Technology, the GO 740 LIVE automatically and wirelessly receives real-time traffic speed and incident reports every two to five minutes. Traffic delays can be heard audibly on the device as well as displayed on the screen. The driver can either choose to remain on their current route based on the new estimated time of arrival, or can take advantage of a faster, alternative route suggested by the device based on its knowledge of traffic conditions.

Smart Combination: Fastest Routes and Most Accurate Arrival Times, 24/7
The powerful combination of TomTom’s IQ Routes Technology and real-time traffic feeds uniquely enables the TomTom GO 740 LIVE to provide drivers with the fastest routing and most accurate travel times without the need for Bluetooth connectivity or wires - 24 hours a day, seven days a week.

TomTom LIVE Services*
In addition to real-time traffic, the TomTom GO 740 LIVE also comes with a range of other relevant services delivered directly ‘over-the-air.’ All LIVE Services work right out of the box via a built-in wireless modem. Three months of service is included in the box.

Local Search powered by Google
Find countless shops and business wherever you are and navigate directly there.

TomTom Fuel Price Service
Get the latest fuel prices on the go or in your area. Locate the lowest priced fuel and navigate directly to it.

TomTom Weather
Receive local and five-day forecast so you can make plans based on the latest weather and road conditions.

TomTom QuickGPSfix™
Locate satellites automatically, and begin your trip even faster.

Additional Features

New Form and Interface
The new GO 740 LIVE is redesigned with TomTom’s iconic thin form and an elegant user-interface that features optimized icons for even easier navigation through the device menu. The enhanced Advanced Lane Guidance feature provides expanded coverage and even clearer lane information for complex highway junctions that indicate which lane to take when multiple exits are close together. The GO 740 LIVE comes with a windshield mount that includes a system connector and twisting locking mechanism to ensure easy docking and charging.

Voice Recognition
With safety in mind, the TomTom GO 740 LIVE also features expanded voice recognition. Activated by tapping a single on-screen icon, drivers can plan an entire route, adjust volume, screen brightness, make a phone call with their compatible cell phone, or simply direct the device with over 130 voice commands.

Availability and Price
The TomTom GO 740 LIVE is available for purchase in mid-April for $399.95 which includes three months of LIVE Services out of the box. Following the first three months, the connected LIVE services will be $9.95 per month.

Product Specifications:

Unit Dimensions (H x W x D): 3.4” x 5.0” x 0.9”
Unit Weight: 7.9 oz.
Touch-screen: 4.3 inch full TFT color LCD (480 x 272 pixels, supports 64K colors)
Memory: 2 Gb Internal Flash (micro-SD slot for additional storage)
Maps: Pre-loaded maps of USA, Canada from Tele Atlas
GPS: High-sensitivity GPS chipset
Bluetooth: for Hands-Free calling
Connected: Built-in SIM card and GPRS modem for plug-and-play connectivity
Battery: Rechargeable internal 3 hour battery

For more information, please visit: www.tomtom.com

For high resolution TomTom images, please visit: http://extranet.tomtom.com 
User name: TTMedia Password: GOCONFIDENTLY

# # #
* TomTom LIVE Services are available in the US only.
For Public Relations, please contact:
Kevin Carter
TomTom Inc.
Tel: (978) 405-1840
Email: kevin.carter@tomtom.com

About TomTom
TomTom NV is the world’s leading provider of navigation solutions and digital maps. TomTom NV has over 3,300 employees working in four business units – TomTom, Tele Atlas, AUTO and WORK.

TomTom's products are developed with an emphasis on innovation, quality, ease of use, safety and value. TomTom's products include all-in-one navigation devices which enable customers to navigate right out of the box; these are the award-winning TomTom GO family, the TomTom XL and TomTom ONE ranges and the TomTom RIDER. Additionally, independent research proves that TomTom products have a significant positive effect on driving and road safety.

Tele Atlas delivers the digital maps and dynamic content that power some of the world’s most essential navigation and location-based services (LBS). Through a combination of its own products and partnerships, Tele Atlas offers digital map coverage of more than 200 countries and territories worldwide. The Automotive business unit develops and sells navigation systems and services to car manufacturers and OEMs. TomTom WORK combines industry leading communication and smart navigation technology with leading edge tracking and tracing expertise.

TomTom NV was founded in 1991 in Amsterdam and has offices in Europe, North America, Middle East, Africa and Asia Pacific. TomTom is listed at Euronext Amsterdam in The Netherlands. For more information, go to www.tomtom.com.