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TomTom announces TomTom GO 720 in South Africa

Mar 05 2008

TomTom announces TomTom GO 720 in South Africa

~ The ultimate car navigator with unique new software features and Map Share™ technology ~

    › Elegant and slim design with high quality finish
    › Latest version of TomTom’s award winning navigation software
    › Unique new TomTom Map Share™ technology allows users to improve maps instantly and to benefit from all improvements made by other users
    › Extra large 4.3 inch touch screen with high quality graphics
    › Extensive industry leading range of safety features
    › Enhanced hands-free calling
    › Built-in FM Transmitter to transmit sound over own car stereo
    › New smart & fun extras such as recording your own driving instructions
    › Free access to TomTom HOME, essential to keep your TomTom up-to-date

Cape town, South Africa, 5 March 2008. TomTom, the world’s largest portable navigation solutions provider, today announces the availability of the TomTom GO 720 in South Africa. Ground breaking new technology allowing for daily map improvements and a host of new features, such as extensive safety menu; have been combined into one compact and stylish design, providing drivers with the ultimate driving experience.

“The TomTom GO 720 sets the standard in smart car navigation,” says Harold Goddijn, TomTom’s chief executive officer. “With this introduction, we are making unique new features and technologies available to our users to deliver the highest performing, most cutting-edge satellite navigation solutions available on the market today. Our unique TomTom Map Share™ technology uses the power of our large installed user base for the benefit of all our users.”

Sleek Design
The TomTom GO 720 features a new elegant slim design with high quality finish, making it fit perfectly in any car or shirt pocket. The large 4.3 inch touch screen has TomTom’s renowned easy-to-use and intuitive user interface with high quality graphics that ensures drivers have an even better overview of their surroundings.

Unique TomTom Map Share™ Technology
The TomTom GO 720 comes with TomTom’s unique new map improvement technology, TomTom Map Share™. This technology enables drivers to easily and instantly make improvements to their own maps, such as block or unblock streets, reverse one-way traffic or change street names.

It also lets users share corrections and benefit from all other users’ improvements, daily, automatically and easily via TomTom HOME – TomTom’s free software application. TomTom has the world’s largest satellite navigation community with over 15 million users. TomTom Map Share™ users can contribute and exchange all their improvements amongst each other, making the best maps available for all of them. When it comes to sharing improvements, users can choose between downloading all reported map improvements or only accepting map improvements verified by a TomTom team of experts to guarantee timeliness and validity.

TomTom Map Share™ means TomTom drivers can always have the most up-to-date maps and inside local knowledge at their fingertips. Since the introduction of TomTom Map Share™in July 2007, one million map improvements have been received from TomTom users. In addition over half a million Map Share users have joined the Map Share community since it became available.

Enhanced hands-free kit
The enhanced hands-free kit features a new high quality sound system offering users the best hands-free calling experience via Bluetooth®. With optimized acoustic design, enhanced noise reduction, echo cancellation and an automatic answer function, the TomTom GO 720 ensures drivers can make and take calls easier than ever whilst keeping their eyes focussed on the road.

Extensive Safety Features
Safety is a key priority in the development of all TomTom products. The TomTom GO 720 comes with uniquely designed safety features so drivers always have direct access to extensive safety and roadside assistance information wherever they go. The extensive ‘Help Me!’ menu includes information such as the way to the nearest hospital, car maintenance information and first aid instructions. Another safety feature is the new short-cut menu, so drivers can jump straight to their favourite, most accessed information with just one touch on the screen for even easier and safer navigation.

Audio Options & Built-in FM Transmitter
The TomTom GO 720 comes with extensive audio options for flawless integration with the car stereo and user’s phone. Drivers can play their favourite songs through the integrated MP3 player or by connecting their iPod to the TomTom GO. In addition, music and navigation instructions can be played seamlessly through the car stereo via the built-in FM Transmitter.

Smart and Fun Extras
With the TomTom GO 720, drivers can choose from a host of smart extras, making sure the destination is reached in a relaxed and enjoyable way. A number of personalisation options, such as recording your own driving instructions, have been added for the first time so users can easily record their own voice, or be guided to their destination by the voices of their children, family or friends. Drivers can also view documents and pictures and exchange positions, destinations and other content with other TomTom GO users, through Bluetooth® wireless technology.

TomTom HOME and TomTom Content & Services
As with all TomTom products, the TomTom GO 720 comes with TomTom HOME. TomTom’s free software application for PC/MAC. TomTom HOME is the essential tool to keep the TomTom up to date at all times. Through TomTom HOME customers can easily download new software versions and download the latest maps. TomTom’s large satellite navigation community can contribute and exchange all their map changes amongst each other through TomTom HOME, making the best maps available for all of them. In addition, the TomTom GO 720 comes complete with TomTom’s QuickGPSfix (for extra fast connection between the TomTom and GPS satellites). Furthermore, via TomTom HOME users can shop for more services, prepare trips and receive free traffic alerts on their computer.

Map Coverage
TomTom GO 720 comes pre-installed with the most up-to-date door-to-door map of Southern Africa covering South Africa, Namibia, Mozambique, Swaziland, Lesotho, Botswana and Zimbabwe, with maximum detail stored on the internal memory.

Availability & price
The new TomTom GO 720 succeeds last year’s award-winning GO 510, and is available across South Africa from early March 2008. TomTom GO 720 has a recommended retail price of 4499,00 ZAR

Product technical specifications

    • 4.3” widescreen 16:9 format LCD (WQVGA: 480*272 pixels)
    • CPU 400 MHz, 64MB RAM
    • 512MB, 1GB (TomTom GO 520) or 2GB internal flash memory (TomTom GO 720)
    • SD card socket
    • High sensitivity GPS receiver
    • Compatible with RDS-TMC traffic information receiver
    • Integrated FM transmitter
    • Bluetooth™
    • Battery lithium-polymer (up to 5 hours operation)
    • Optimised integrated microphone and speaker for high quality hands-free functionality
    • Dimensions: 118 mm x 83 mm x 24 mm
    • Weight: 220 grams


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