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TomTom launches Runner Cardio GPS sport watch with built-in Heart Rate Monitor

Apr 02 2014

TomTom launches Runner Cardio GPS sport watch with built-in Heart Rate Monitor

~ TomTom Runner Cardio is the easiest way to improve performance ~

Burlington, MA, April 2, 2014 TomTom today launches the Runner Cardio GPS sport watch with cutting-edge heart rate technology. The Runner Cardio has a built-in Heart Rate Monitor, eliminating the need for a separate chest strap.

“The TomTom Runner Cardio GPS sport watch allows runners to improve their performance with accurate, real-time metrics that help them understand how their bodies are responding to exercise,” said Jocelyn Vigreux, President of TomTom, Inc.  "We realize that staying fit is a choice and a commitment, and believe the innovation and sleek design of the TomTom Runner Cardio watch will empower people to want to be more fit and help them reach their full potential."

The Runner Cardio makes it easy to train in the optimal heart rate zone. Runners can select one of five intensity zones to match their training goals and will receive alerts to know whether they need to speed up or slow down. Runners can see real-time heart rate, distance, pace and other essential running information at a glance, while running.

“The TomTom Runner Cardio is a perfect running companion to help runners at all levels improve performance and reach new goals in an extremely user friendly and efficient way,” said Celebrity Fitness Trainer Joel Harper. "Now people can get heart rate information easily during their workout and without having to wear a cumbersome chest strap.”                                                                       

The Runner Cardio accurately measures heart rate with a Mio® optical sensor, which monitors changes in blood flow by shining light through the skin.

The TomTom Runner Cardio is available to order today on amazon.com for $269. There is also a Multi-Sport Cardio sport watch available for $299.

Notes to editors:

Heart Rate Zones
Train in one of five intensity zones:
        Sprint: mostly used as part of interval training.
        Speed: high tempo training to improve your speed and fitness.
        Endure: moderate to high tempo training to improve your lung and heart capacity.
        Fat Burn: moderate tempo training, great for weight loss.
        Easy: easy tempo training, mostly used for warm-up and cool down

The Runner Cardio and Multi-Sport Cardio include advanced features that are designed to address the needs of runners and multi-sport enthusiasts:

  • Extra-Large Display: Track time, distance and pace on an extra-large, high resolution display.
  • Full Screen Graphics: Achieve goals with the help of the TomTom Graphical Training Partner.
  • One Button Control: Navigate easily through menus with the intuitive One-Button Control.
  • Indoor Tracker: Accurately track indoor runs using built-in sensors to count strides, so that users can monitor pace and distance even while running on a treadmill. 
  • Ultra-Slim Design: Run with a lightweight watch designed for runners. The slim design comfortably fits all wrist sizes.
  • QuickGPSFix: Get started faster by using the latest in GPS and GLONASS satellite technology to quickly find their precise location.
  • Multi-Platform compatibility: Sync, analyse and share stats on popular running sites and community platforms, including the TomTom MySports website, MapMyFitness, RunKeeper, TrainingPeaks and Strava.
  • Super-Tough Display: Run with a durable, scratch-resistant display. Super-tough scratch and impact-resistant display stays easy to read, run after run.
  • Weather and Water resistant: Run in all kinds of weather. Waterproof up to 165 feet / 5ATM.
  • Long-lasting battery: Run more, recharge less, with up to 8 hours battery life (GPS+HR), up to 10 (GPS only)
  • Bluetooth® Smart: Connect to sensors using the latest wireless technology.

Contact
Libba Cox Burke / 203.415.0797mobile / lcox@cerconebrown.com

About TomTom
TomTom (TOM2) empowers movement.  Every day millions of people around the world depend on TomTom to make smarter decisions. We design and develop innovative products that make it easy for people to keep moving towards their goals. Best known for being a global leader in navigation and mapping products, TomTom also creates GPS Sport Watches, as well as state-of-the-art fleet management solutions and industry leading location based products.

Our business consists of four customer facing business units: Consumer, Automotive, Licensing and Telematics. Founded in 1991 and headquartered in Amsterdam, we have 3,600 employees worldwide and sell our products in over 35 countries.

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